Minggu, 17 Juli 2011


Today's feature article is 10 Ways To Increase Sales By Promoting Yourself.

Read it below!

People will feel more comfortable purchasing your products if you give them a little information about yourself or business. The information could be your profile, employee profiles, overall business history, education credentials, awards you've won, etc. Below are 10 ways you can use to promote yourself.

1. Teach a free chat room class on a subject related to your business. You could install a chat room on your web site or use a free one from another web site. Before the class starts tell them a little about yourself.

2. Publish a free e-zine. Use some of the extra space in your e-zine to write about yourself or business. This could be called "A Note From the Editor".

3. Publish a section on your web site called "About Us". With your information you could also include pictures. This shows people your not hiding behind your business.

4. Write an article on your area of expertise. Include a resource box at the end of the article. You can add information about yourself in the resource box. E-mail the article to web sites or e-zines that accept article submissions.

5. Create and giveaway a free ebook. In the ebook include a section called "About The Author". Also, include an advertisement for your business.

6. Participate in online communities like newsgroups, discussion boards, e-mail discussion lists and chat rooms. You will meet many people and in return they will get to know you.

7. Donate your time, products, or services to charities. You can list the charities you've contributed to on your web site. This will show visitors that you and your business care about others.

8. Promote yourself offline; teach a free class offline, speak at business seminars, join a business club or association. Assemble fundraisers for charity. These are just few ideas to promote yourself offline.

9. Offer free consulting to your visitors. You could do it via e-mail or phone. They will get to know you and feel more comfortable buying your products.

10. Publish information about yourself and business history in your ad copy. While people are reading it they begin to trust you and your business. Don't over do it though, you want to keep them interested in your product.

Quote of the Day:

"For children to take morality seriously they must be in the presence of adults who take morality seriously. And with their own eyes they must see adults take morality seriously." -- William J. Bennett



Today's feature article is 10 Ways To Create A Popular Online Community

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An online community could be a chat room, e-mail discussion list, discussion forum or other technologies that allow groups of people to communicate at your web site. When you have a popular online community it will increase your traffic and sales. Below are ten ways to attract people to participate in your online community.

1. Tell your visitors that you post a new, free offer every day, week or month in your online community. The free offers should be attractive to your target audience.

2. Regularly schedule experts or famous guests to participate in your online community. You could design it to be a virtual class or a question/answer session.

3. Post testimonials on your web site from people that have participated in your online community. The testimonials could be about what people have learned or liked while participating in it.

4. Don't allow blatant ads in your online communities. If people decide to visit your online community and see a ton of ads they most likely won't be back.

5. Post all the benefits of participating in your online community on your web site. You could write it like you're writing an ad for a product you're selling.

6. Submit your chat room, e-mail discussion list or discussion board to online community directories. You can find them by typing " the community type" with the word "directory" in any search engine.

7. Create an e-zine just for people who participate in your online community. Allow them to subscribe for free. When they receive each issue, it will remind them to come back and participate in your community.

8. You (the owner of the online community) should participate regularly. Post information that will benefit the other people. This will show them you care about your online community members.

9. Have plenty of people to monitor your online community. They could remove postings that turn away people like profanity, spam and other off-subject postings.

10. Your online community should contain user friendly features, like a search option for archived discussions, easy posting or chatting options, email updates or digests, etc.

Quote of the Day:

"If I can line up the people who, back through the ages,
have gone at life in ways I greatly admire, then I can feel
their strength supporting me, all their standards and
values pointing the way in which I am to go." -- Bonaro W. Overstreet



Today's feature article is 10 Ways To Amplify Your Orders.

Read it below!

1. Think of ways to get your site or business on the the news. You could sponsor a fundraiser, break a world record, hold a major event, etc.

2. Hold a contest on your web site. Give other web sites the option of offering it to their visitors. This'll multiply your advertising all over the internet.

3. Tell your potential customers that your ordering system is highly secure. Also, reassure them that you take every effort to protect them.

4. Carry business cards with you wherever you go. Have your web address printed on them. You can hand them out to anyone you meet.

5. Contact national radio stations to ask them if they are looking for guest speakers. Tell them your area of expertise; maybe they'll book you for a show.

6. Join clubs related to your area of business. You could trade leads with other businesses. Learn new ways to run your business and sell your products.

7. Think of a domain name for your web site that's easy to remember. If you can't find a good one left, use your actual birth name.

8. Position your web site at the top of pay-per-click search engines. You will only pay your set amount for each clickthrough you get to your web site.

9. Allow your visitors or customers to increase your traffic or sales. Ask them how you can improve your business, web site or product.

10. Team-up with other e-zines that have the same target audience. Combine subscriber bases and then publish one e-zine together to increase subscribers.

Quote of the Day:

"Nurture your minds with great thoughts. To believe in the
heroic makes heroes." -- Benjamin Disraeli



Today's feature article is 10 Upsell Strategies That Will Increase Your Profits.

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As you know it can be very expensive to attract new customers. You can cut down on those expenses by "upselling" to those new customers. For example, let's say you're selling a computer with a 15" monitor for $1200. You tell people they can upgrade to a 17" monitor for only $200 more. That's upselling! Your goal is to get more money out of the first sale. Below are ten upselling strategies you can use to increase your profits.

1. Deluxe Upsell-You could sell a basic product and tell people for a little more money they can receive the deluxe edition.

2. Money Upsell-You could offer people the rights to sell the product they are buying from your business. You could charge an extra $30 dollars to get the reproduction rights.

3. Discount Upsell-If you're selling a product people may order again in the future like shave gel, you could offer them a second can of shave gel at a discount.

4. Time Upsell-If you're selling a product or service people subscribe to, like a magazine, you could tell them if they subscribe for two years instead of one, they can receive it half off the cover price.

5. Quantity Upsell-This is similar to the discount upsell. The only difference is you increase the discount by how many products they order. If they order 3 it's a 10% discount, if they order 5 it's a 15% discount.

6. Package Upsell-When you're selling a product you could offer similar products in a package deal. Tell the people the other products are cheaper with the package deal versus purchasing them separately.

7. Affiliate Upsell-When you're selling a product you could offer someone else's product as an upsell. You would have to make a commission on the product in order to profit.

8. Free Upsell-You could offer a free sample or trial of your product (your first sale would be free) and then tell people if they order the full version right now they will get a discount.

9. Extra Upsell-There are many things you could charge extra for at the time of sale. It could be gift wrapping, imprinting, custom designs, etc.

10. Extended Upsell-If your product comes with a warranty, you could ask people if they would like to extend the warranty one more year for only $30.

In conclusion, you can use one or all these strategies to increase your profits at the point of sale. Don't be afraid to use your imagination to come up with other upsell strategies.

Quote of the Day:

"Knowledge is more than equivalent to force." -- Samuel Johnson



Today's feature article is 10 Sure-Fire Ways To Intensify Your Sales.

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1. Team-up with your weaker competitors to beat your stronger competitors. You can create win/win joint venture and cross promotion deals with them.

2. Design your site so it will be worth bookmarking. Your visitors will bookmark your web site if it's full of free original content like articles, ebooks, etc.

3. Offer your customers back-end products. It is easier to sell to existing customers. If you do not have a back-end product, join an affiliate program.

4. Increase the perceived value of your product. You could offer an affiliate program, give away free bonuses or use famous endorsements on your ad.

5. Remind your visitors to promote your web site. Use phrases like; "Refer This Our Web Site To A Friend" or "Link To Our Web Site"

6. Make your testimonials more powerful. You can include pictures, hand written signatures and contact information with each testimonial.

7. Up-sell to all your customers. You could sell add-on products, deluxe products, extra parts, related products, add-on services, etc.

8. Place your ad in targeted e-zines. Ask the owner if you could place your ad in a higher position in exchange for a percentage of the ad's profits.

9. Use permission marketing to increase your sales. You simply ask people to sign-up to your e-mailing list. They'll already be interested in messages or ads.

10. Provide a privacy statement and all your contact information on every page of your web site. This'll persuade your visitors and prospects to trust you.

Quote of the Day:
"In every man there is something wherein I may learn of him, and in that I am his pupil." -- Ralph Waldo Emerson



Today's feature article is 10 Sure-Fire Phrases That Will Increase Your Traffic.

Read it below!

1 "Bookmark This Web Site Now" Tell your visitors to bookmark your web site. They may see your web site listed in their bookmarks and visit again. You should also give then a good reason to bookmark your site. For example tell them you add new content everyday.

2 "Subscribe To Our Free E-zine" Tell your visitors to subscribe to your e-zine. When they subscribe you'll capture their e-mail address. Every time they read your e-zine, it will remind them to return to your site.

3. "Participate On Our Discussion Board" Ask your visitors to participate on your online discussion board. By participating they will meet other people. By meeting other people, they will revisit your web site on a regular basis to stay in contact with them.

4. "Sign Our Guestbook" Ask your visitors to sign your guest book. When people sign your guestbook you may get valuable feedback or constructive criticism on how to improve your web site. This may help you increase traffic to your web site.

5. "Use Our Free Content On Your Site Or In Your E-zine" Allow your visitors to use your articles on their own web site or in their e-zine. Just ask them to include your resource box. This will spread your advertising all over the internet.

6. "Refer This/Our Web Site To A Friend" Ask your visitors to refer your web site to a friend(s). They may know someone that would benefit from visiting your web site.

7. "Fill Out Our Online Survey" Ask visitors to fill out your online survey or questionnaire. You could use it to get valuable feedback on ways to improve your website to increase traffic.

8. "Enter Our Contests" Ask your visitors to enter your online contest or sweepstakes. People love to win stuff, and they will visit your web site to try.

9. "Give Away Our Freebie To Your Visitors" Allow your visitors to give away your online freebies to people that visit your web site. Include your ad on the freebie and those freebies will multiply your traffic.

10 "Join Our Affiliate Program" Allow your visitors to make money selling your products or services. This will increase your traffic because they will link to your web site.

Quote of the Day:
"You are to gather up the joys and sorrows, the struggles, the beauty, love, dreams and hopes of every hour that they may be consecrated at the altar of daily life." -- MacRina Wiederkehr