Today's feature article is Online
Business Press Release Writing Tips And Ideas
Read it below!
Press releases are one of the
most cost-effective ways to get promotion for your online business. Many
entrepreneurs ignore this type of promotion because they don't know how
to write a press release. It's
important to promote your online business with press releases because of the
media all over the internet. The following is a list of some common press
release writing tips:
- your press release should sound
like news, not an ad
- you should only send your press
release to the media related to the topic of your press release
- keep your press release one
page in length
- your header, contact
information and release date should be at the top of your press release
- use short sentences and double
space in between sentences
- your header and first few
sentences should capture the readers attention
- you should tell a story and
briefly mention your business, product or service in the body of the press
release
- proofread your press release
many times. Look for grammar and spelling mistakes.
Another reason entrepreneurs
ignore promoting their online business with press releases is because they
don't know what's newsworthy. Here are 16 online business press
release ideas:
- new products or services you're
offering on your web site.
- the results of an online survey
or poll you've completed
- a virtual trade show or seminar
you're hosting.
- a free chat room class you're
teaching
- your opening of a new web site
- an online award your business
or web site has won
- a free e-mail newsletter you're
publishing
- new online products or services
you're giving away
- an online business association
or club you're starting
- a famous person that's endorsing
your business
- a major joint venture you're
doing with another business
- a new book or e-book you wrote
- an expert or celebrity who's
speaking in your chat room
- a fundraising event you're
doing at your web site
- a new contest or sweepstakes
you're having at your site
- major sponsorships you're doing
online
You can get other press release
writing tips and ideas by reading other businesses press releases, reading how
to publications, talking to experts and visiting other media web sites. I hope this
article persuades and helps you to promote your business through press
releases.
Quote of the Day:
"Adversity is the trial of principle. Without it,
a man hardly knows whether he is an honest man." – Henry Fielding
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